Refresh Your Vibe
A campaign developed with the public good vibes.
First, we created an interactive touch screen in busy areas of the city, that simulated a block of ice that correlated to the slogan “Refresh your vibe.”
The public could draw on the screen as if they were drawing on frozen surface, leaving fun and positive messages to spread their good vibes.
After thousands of submissions, we selected some of the messages and drawings, and redesigned them into posters and social networks material.
![](https://freight.cargo.site/t/original/i/5eb79a2d9d49a20bf5be5ff690da64e0bb97dd521d3419182e228fd1c33acd1e/posters-trident-3.jpg)
![](https://freight.cargo.site/t/original/i/ca9391e8cc25e95a7c0eae21f16f343f3e8fa3098d7e48fd1d69c6b691d9f7fa/mub1.jpg)
![](https://freight.cargo.site/t/original/i/21443cd733ba1892fe8fa9cbf2a6a6a16aeb07e50d3be52c2a30560e0a7fdfe9/mub3.jpg)
![](https://freight.cargo.site/t/original/i/6c1ada07445b7d2cfb586648c590ca2dc81a0d8cfd4b1b699d606f46b459056d/mub2.jpg)
![](https://freight.cargo.site/t/original/i/43d8b09e6fc36e664fc42607504a1cba42325e2ed0c82c6da6e491d04594f784/mub4.jpg)
![](https://freight.cargo.site/t/original/i/08d4470fcfaca629d46973f49d5887c5ddb217361b3b7f979b82fbb9dce59ce0/mub5.jpg)
![](https://freight.cargo.site/t/original/i/9820572665cc8a1173927c88f6de9af41142b358dbea474b4ee08d6115763aba/11.gif)
![](https://freight.cargo.site/t/original/i/9f8024fcd4376bf29ffbfc2413ed5a69cc90019f9e0b99791b70785d254fb6f0/ANIMA-POSTERS.gif)
![](https://freight.cargo.site/t/original/i/4677b8b6f177240ed7d11dd3ef8aed3fd3d93a512ed6e73c6185736e2de2c79d/15b.gif)
![](https://freight.cargo.site/t/original/i/fa9b6781c1435609ec0154de8c681d51fbc97421494b12c6ce93877ef58cc7f4/poster_urso.jpg)
![](https://freight.cargo.site/t/original/i/fe3c2ab9a2f572a05b3eaef9293938a4592fa8d5706639cc39c9f6ce7fc567ec/19.jpg)
![](https://freight.cargo.site/t/original/i/3fded17c2afa4dcd9b87c78b1b71d0c842ad5ded260779b02e8ee774871d071b/21.jpg)
![](https://freight.cargo.site/t/original/i/cfaa59154f9469045eb4d03759a38c7b910800454a4efaad51e9f568a78cc1b0/17-2b.gif)
![](https://freight.cargo.site/t/original/i/82ab612fb6fe80ef06c59b57c7d92c3e6007409b65d331e2810d248a8e416484/Posters_Phi_12-01.jpg)
![](https://freight.cargo.site/t/original/i/baf0fade305908a69a1451fafe9eca6eb33df71528bfba1bd131eec6bb06b4c2/Posters_Phi_2-01.jpg)
![](https://freight.cargo.site/t/original/i/73a244de3396db4f8004de0cc0cd408f124f66fd46ccf4dcfbd5dd240e42946f/Posters_Phi_3-01.jpg)
![](https://freight.cargo.site/t/original/i/759dc196a9a46a1eb607dfd792f91665487ee687d5462c8c8f49e887fc0efa93/Posters_Phi_5-01.jpg)
![](https://freight.cargo.site/t/original/i/7d95e52f4ffd1074764646d1677e67309fca3042b4f0327a40a80064b3415e21/Posters_Phi_6-01.jpg)
![](https://freight.cargo.site/t/original/i/1627e86af79d00242a5591deb3c97c6c3898f726f0c5180e0b3fc75e14942dc6/Posters_Phi_8-01.jpg)
![](https://freight.cargo.site/t/original/i/e048c8f4fbe58a6f3cedef9ca71766f8b90897c9474ef2a7fcba8803d810b1f4/Posters_Phi_10-01.jpg)
![](https://freight.cargo.site/t/original/i/1e55b3e81a47c4815a56b008fad27a2293103fba5d4e692f6600881524ad2f8f/Posters_Phi_11-01.jpg)
![](https://freight.cargo.site/t/original/i/5d18979cd25172a2c2852c19fbbb981908daae25be1d248ad8484b1a5d81716c/POSTER_13.jpg)
![](https://freight.cargo.site/t/original/i/564bc6140cc5c1cbb5445f0890fdca35da7b1950541e82af1c5fcc5ee6afeafc/Posters_Phi_15-01.jpg)
![](https://freight.cargo.site/t/original/i/5d06a97ff05491f11a2f8e5cc6fb8c2295e40a7f8058e0d511111f7f3cc5535a/Posters_Phi_13-01.jpg)
![](https://freight.cargo.site/t/original/i/1b67833e65cbd97c15380bac2c345408642ab612501f7f0d4c83f9863503553b/Posters_Phi_16-01.jpg)
![](https://freight.cargo.site/t/original/i/4bb2169a1977909fccec0bb54c55519a3845471267dc26dfff1c964495aefc78/Posters_Phi_1-01.jpg)
![](https://freight.cargo.site/t/original/i/aaada3d6b95fdfa82393b133a64fc385cd626d3a21ded95b2b88c7ebb10f0d73/Posters_Phi_17-01.jpg)
![](https://freight.cargo.site/t/original/i/0882528e5e4706d5e84f559e11dd6f286590987e7acd394909a0ac4e704b6503/Posters_Phi_18-01.jpg)
![](https://freight.cargo.site/t/original/i/2a3d9388e03f307f521e21d16d70e21c09109a20be04aebc1bf90a9eecb17336/Posters_Phi_21-01.jpg)
![](https://freight.cargo.site/t/original/i/56041aac731fc819dcc4a7304c58946cabdeda246a3a015369ae49b6b9418373/Posters_Phi_22-01.jpg)
![](https://freight.cargo.site/t/original/i/50a51c0f7f5a1cf065acccd523511b147a512f40dce41b12e000cfed8f273566/Posters_Phi_23-01.jpg)
![](https://freight.cargo.site/t/original/i/e7e19458daf448d593187566f8e02dcdeb85ab99c2d15ae20d7723323b94a892/POSTER_01.jpg)
![](https://freight.cargo.site/t/original/i/0eee0c894feb56f061a8fc0f06ade10b8cc9d4b87916199173a69e0067c3c618/POSTER_02.jpg)
![](https://freight.cargo.site/t/original/i/8b8c2340054b462a86c7c69a3d12f1d8c775fb6de7753886d760a2574ba21d78/POSTER_04_revisao.jpg)
![](https://freight.cargo.site/t/original/i/0cd1b1fbdf20949cd14a9c98f9f0d5d69f88c54f7e5b9a2b0303671621944557/POSTER_03.jpg)
![](https://freight.cargo.site/t/original/i/59cb68c4e7567d7b2e6970a5167faf532b6d03b09862c67246f813703f26b5d6/POSTER_06.jpg)
![](https://freight.cargo.site/t/original/i/4dc38837911d98ff1953f37c0b32272406993f581a4ce25799224b8bca35dc22/POSTER_07_revisao.jpg)
![](https://freight.cargo.site/t/original/i/88bbda54c36c7c0cde087ed156d6c72172280d403029119a4a8688cd12303f30/POSTER_09.jpg)
![](https://freight.cargo.site/t/original/i/5007b87c3835d56ede81ed58530bad944e71e3e4ef4757a05cacfa041ad8ee4f/POSTER_10.jpg)
![](https://freight.cargo.site/t/original/i/67a3b92ed07e7d6e6146f037264c45620bb40671d017c9a3bf2eff44098ef927/Posters_Daniel_-01.jpg)
![](https://freight.cargo.site/t/original/i/ac2006518735dd1a9309a258e04e3ba48fc4be54c5d350eacbc555350e726fb5/POSTER_08.jpg)
![](https://freight.cargo.site/t/original/i/e6ff9007eaabc2c6e55ff52bb532c29f9d85f9a02758d4370dc66318b5503057/POSTER_11_revisao.jpg)
![](https://freight.cargo.site/t/original/i/f87f4522d6fa2e2f29b098cc6864592911eda98d55b189702d1d5823c4c12da7/POSTER_12.jpg)
![](https://freight.cargo.site/t/original/i/c53a201a45f4a4a891f5a575dcbbe555e58852ca7b105e806f4ef4a5f27efa1a/POSTER_05.jpg)
![](https://freight.cargo.site/t/original/i/4182b0f05ad5b55e03874e649087c8c7fec20d300e21080977db76143cd45d31/POSTER_14_revisao.jpg)
![](https://freight.cargo.site/t/original/i/3b3fd83a7e44f8629fc07aa84491c4da54729ab55604b13741e831de6ca0c07d/POSTER_15_revisao.jpg)
![](https://freight.cargo.site/t/original/i/0b9560b9a3e5bee1ccacf9f9db1ad8d77186b716d4811e714757fe93e0faada1/POSTER_16.jpg)
![](https://freight.cargo.site/t/original/i/6e0451386173aeee46a0a947fb9fd560d83b3bff24f248158e29f1f64e0c76a6/Poster_extra_phi_1-01.jpg)
![](https://freight.cargo.site/t/original/i/200300b98e9fc17529ba69e66745da929bf970a481f30079ebe64b13a17487b6/Posters_Daniel_6-01.jpg)
![](https://freight.cargo.site/t/original/i/3bc30b2a21ae4a619cb84cda59f34f5bbec82daf4f3df4175e9b9093524f89a2/20.jpg)
![](https://freight.cargo.site/t/original/i/29bed6f388968efe351a98ae7771e54855a9ab05c004bfaea9f2fc4305aef953/07b.gif)
![](https://freight.cargo.site/t/original/i/1361806566df6bf9f60dee0e2605fb323993ce7a1a071a85ce07a5623c440cf3/16.gif)
My role: Lead Art Director / Graphic Designer